Tuesday, October 2, 2007

Apple Evilness

So I was wondering what exactly was going on with Apple of late...what with the iPhone tanking, and then this weird pricing thing. Well...my favorite sports columnist (who isn't a sports columnist, but an academic who writes one for fun) has hit the nail on the head: the New Apple is becoming the Old Microsoft:
Last week, many owners of the iPhone, whose value is falling faster than
American housing -- "iPhones now on sale for 20 cents," a mall announcer said in
the background of the latest "Simpsons" episode -- were dismayed to realize that
downloading the latest software update from Apple permanently disabled their
phones. Apple planned it that way! It seems iPhone buyers had been using patches
and switch resetting to circumvent the electronic lock intended to prevent the
phone from working with any carrier other than AT&T. This people-oriented
approach seems like exactly what the Old Apple would have encouraged. But the
New Apple seems to want to become the Old Microsoft, so the company decided to
punish its own customers. When Apple offered a software update for the iPhone,
buried in the disclaimer was a warning that if you had unlocked your iPhone to
dial in a service other than AT&T, the software update would permanently
ruin the phone. No one would ever click "I Accept" if aware that clicking "I
Accept" would destroy his or her property! Apparently, Apple not only assumed
that no one ever actually reads corporate disclaimers but was hoping no one
would actually read the disclaimer.

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